Sunday, 7 February 2016

Business Quiz - 72

1) Idea to provide fast and free information to people about any service they need around a location, X started AskMe services in late 1980's but it could not take off and had to shut down due to poor market and ecosystem and capital. Later in mid-1990's, he started his own publication called "Wedding Planner" which was distributed (free) by the Times of India to its matrimonial advertisers. That, too, lasted a while. Once again to see the conducive environment, he stuck to his previous idea and came up  with the idea to set up ________? Id the person and what did he come up with? 
 V S S Mani; Company: Justdial

2) Id the brand from these two characters and name them ?   
Hallmark Cards; Characters: Hoops & Yoyo

3) The British version of this product is a sticky, dark brown food paste with a distinctive, powerful flavour, which is extremely salty. This distinctive taste is reflected in the British company's marketing slogan: "Love it or hate it." The brand name has entered British English and used when we make a comparison of one thing with another thing of a different kind. Id the brand it is? 

4) Who delivered this famous speech on his retirement to his employees in 1967 "When To Take My Name Off The Door" at the company annual gathering? 
Leo Burnett

5) Inspired by Apple, the iconic computer maker, the duo decided that their firm will be named after a fruit or a flower.  X, a white flower found high in the Alpine hills, fitted the bill. The flower is considered a symbol of purity, creativity and innovation - exactly what  wanted the company to be identified for. Id which company was set up by them?  
Edelweiss, Rajesh Shah & Venkat Ramaswamy 

6) Louis O Kelso, a political economist, corporate and financial lawyer, author, lecturer and merchant banker who is mainly  remembered today as the inventor and pioneer of what famous concept, which was first time adopted by Peninsula Newspapers in mid-1950's?

Employee Stock Ownership Plan (ESOP)

7) This is the logo of one of the oldest registered company in India and one of the oldest in the world, which is still in business. It was established in the year 1767, by a Scottish gentleman started his business in India. Id which company it is ?

- Forbes 


sangeet nitrr said...

1. Justdial
5. Edelweiss
7. Forbes engineering

sampad said...

4.Leo burnett
2.Hoops and yoyo from hallmark
1.VSS Mani and

Brand Trivia Today said...

Ananad Raj

1. Venkatachalam Sthanu Subramanian ( VSS Mani ) , JustDial
2. Hoops & Yoyo , a pair of animated characters featured on Hallmark Cards.
3. Marmite
4. Leo Burnett
5. Edelweiss
6. Employee Stock Ownership Plan (ESOP),
7. Forbes & Company Ltd., the erstwhile Forbes Gokak Ltd. (Part of Shapoorji Pallonji Group)

Brand Trivia Today said...

Answer by Abhilashini

1 Person: V S S Mani; Company: Justdial
2 Brand: Hallmark Cards; Characters: Hoops & Yoyo
3 Marmite
4 Leo Burnett
5 Edelweiss
6 Employee Stock Ownership Plan (ESOP)
7 Forbes

Brand Trivia Today said...

Answer by Anand Kumar

V S S Mani, JustDial
Hallmark Cards, Hoops & Yoyo
Leo Burnett
Edelweiss Group
ESOPs, Employees Stock Ownership Plans
Forbes & Company Ltd

Brand Trivia Today said...

Answer by Vaibhav Butola

2.Pinterest with Hoops & Yoyo
7. Forbes